Gemini2024 Global State of Crypto

The cryptocurrency industry has returned to the spotlight in 2024 for all the right reasons.


Spot bitcoin and ether ETFs began trading in January and July, respectively. The price of bitcoin and other cryptocurrencies have surged back toward all-time highs. And institutional investors have become increasingly bullish on the future of digital assets.

In Gemini’s 2024 Global State of Crypto Report, we analyzed the current state of the crypto market and attitudes surrounding digital assets, including the impact of spot bitcoin ETFs, how crypto policies will impact voters’ decisions in the upcoming US election, whether investors are planning to buy more crypto in the coming year, the lingering gender gap among crypto owners, and more.

To conduct the report, Data Driven Consulting surveyed 6,000 adults (crypto owners and non-owners) across the US, UK, France, Singapore, and Turkey, uncovering compelling insights about the current state of the industry.

Global distribution of cryptocurrency ownership

Global Distribution Percentage Map

Crypto ownership by country

By Country Chart Legend
USA Coin

United States

USA Chart
UK Coin

United Kingdom

UK Chart
France Coin

France

France Chart
Singapore Coin

Singapore

Singapore Chart

/01

Crypto owners remained resilient during market downturn:

Despite the turbulence in the crypto markets in recent years, crypto ownership has remained relatively steady across the United States, United Kingdom, France, and Singapore. However, the percentage of past owners has increased in all markets, suggesting that some crypto owners left the market during the last market downturn.

Likelihood of past owners to buy crypto in the next year

Past Owner Country Legend
USA Coin

United States

USA Chart
UK Coin

United Kingdom

UK Chart
France Coin

France

France Chart
Singapore Coin

Singapore

Singapore Chart

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Past crypto owners are likely to return

The crypto industry has a significant opportunity to win back those who left the market. More than 70% of past owners in the United States, United Kingdom, France, and Singapore report a potential return to the market.

Types of crypto purchases

/03

13% of crypto owners got started through ETFs

In the United States, nearly two in five (37%) of cryptocurrency owners surveyed said they hold some crypto through an ETF. More than one in ten (13%) own crypto exclusively through an ETF, suggesting they entered the market through ETFs when they were introduced this year.

Percentage of past owners and non-owners citing regulatory concerns as a barrier

USA Coin

United States

USA Chart
UK Coin

United Kingdom

UK Chart
France Coin

France

France Chart
Singapore Coin

Singapore

Singapore Chart

/04

Regulatory concerns are a blocker to getting started

In the United States and France, nearly two in five (38%) non-owners cited regulatory concerns as a barrier to investing in crypto. In France, nearly one in three (32%) said the same, and in Singapore nearly half (49%) of respondents said crypto regulations were a concern.

Hodl Chart

/05

65% of crypto investors are HODLers

The vast majority of cryptocurrency owners globally hold crypto for its long-term investment potential. Nearly two in three crypto owners globally (65%) buy and hold cryptocurrency because they believe in its long-term investment potential. And nearly two in five (38%) hold crypto to protect against inflation.

Election Chart

/06

Three in four crypto owners say policy will impact vote in US election

Among those who own crypto in the United States, the vast majority (73%) plan to consider a candidate’s stance on crypto when they vote for the next president. More than a third of respondents who own crypto (37%) said that a presidential candidate’s position on crypto would have a significant impact on how they vote for president.

Turkey Chart

/07

Turkey’s crypto boom

Turkey is overwhelmingly positive toward crypto, with the majority of respondents (58%) reporting owning crypto. An even larger majority (65%) said they were likely to purchase crypto in the next year. Crypto owners in Turkey were significantly more likely to actively trade crypto (62%) compared to owners in other countries surveyed (43%).

Crypto Research Reports

Country Flag

2022 Global State of Crypto

We surveyed nearly 30,000 adults across 20 countries and uncovered compelling insights that illustrate where we are as an industry, and what the future might hold. This report shares statistics we gathered on global adoption, barriers to entry, and attitudes around cryptocurrency, and is the first of several that we will release this year.

Country Flag

2021 United States

Our data shows that as cryptocurrency continues to gain more mainstream acceptance, it is seen as a long-term investment. The large majority of current crypto owners report buying and holding crypto for its long-term investment potential rather than actively buying and selling as a means to achieve profits.

Country Flag

2021 United Kingdom

Survey data shows that the typical cryptocurrency investor profile is becoming increasingly diverse across gender, income, and education, challenging long-held stereotypes. Our report outlines that as crypto and bitcoin quickly become household names, our industry is evolving, expanding, and becoming more inclusive.

Country Flag

2021 Singapore

This report looks at key insights from the survey, including the profile of Singapore crypto and non-crypto holders, how crypto adoption is divided along gender lines, how COVID-19 impacted investments in crypto, and what would encourage non-crypto holders to start investing in crypto.

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